The Client
The Local Taproom & Grill – A popular mid-sized craft beer bar and restaurant looking to increase foot traffic during traditionally slow weekday evenings.
The Challenge
Like many hospitality businesses, The Local Taproom struggled to fill tables on Monday and Tuesday nights. They wanted an interactive entertainment option that would:
- Attract a loyal community rather than one-time visitors.
- Fit within a limited footprint (without removing dining tables).
- Provide a unique “hook” that competitors didn’t have.
The Solution: The Link Disc Golf Integration
The Taproom dedicated a 10′ x 15′ corner of their lounge area to a permanent Link Disc Golf Simulator bay.
- Small Footprint, Big Impact: Because Link only requires about 7′ x 12′ of space, the Taproom was able to keep 90% of its existing seating while adding a high-tech “anchor” attraction.
- The “League Night” Strategy: They launched a “Tuesday Night Links” putting league using the Link Simulator’s competitive leaderboard features.
- Low Barrier to Entry: Unlike traditional golf simulators that require expensive clubs, Link allowed patrons to play with their own discs or use “house” discs provided by the bar.
The Results
Within three months of installing the Link Disc Golf simulator, The Local Taproom saw a measurable shift in their business performance:
- 45% Increase in Tuesday Revenue: The weekly putting league turned their slowest night into their third-busiest, driven by local disc golf clubs.
- Extended Stay Times: Patrons stayed an average of 90 minutes longer than before, leading to a 25% increase in “second round” drink orders.
- Community Hub Status: The Taproom became the official “off-season” home for the regional Disc Golf Association, keeping the sport alive during winter months.
Client Quote
“We looked at traditional golf simulators, but the cost and space requirements were too high. Link Disc Golf was the perfect fit. It brought in a whole new demographic of active, loyal customers who now treat our bar as their home course. It’s the best ROI-per-square-foot in the building.” — Marcus S., Owner of The Local Taproom
